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Starbucks, Loyalty Program

NBC New York · 2d

Starbucks is making a major change to its loyalty program

A shakeup to the Starbucks rewards program for customers using their own cups is the latest change under CEO Brian Niccol.

People on MSN · 4d

Starbucks Is Making a Change to Its Loyalty Program That Will Benefit Some Customers but Not Others

Members of Starbucks rewards earn one star for every $1 spent, so if you usually place a small order with your reusable cup, you'll start to earn fewe

Syracuse.com on MSN · 4d

Starbucks changes rewards for customers who bring their own reusable cup

Every dollar spent at Starbucks earns 1 to 2 stars. Under this new change, bringing a personal cup for a $6 latte will earn a maximum of 12 stars, instead of the previous 25 stars. However, for customers ordering for a group and using a personal cup, the double stars earned from the total bill could easily exceed 25 stars in a single transaction.

3d

Bad news for Starbucks customers: This new policy change will make it much harder to get a free drink

Starbucks is changing the rewards it offers customers who participate in its loyalty program and bring in a personal reusable ...

4d

Starbucks Is Ending One Of Its Most Generous Loyalty Benefits As CEO Cuts Perks To Improve Profits

Starbucks is eliminating one of its most generous loyalty program benefits as part of CEO Brian Niccol's broader strategy to ...

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