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HUL to acquire direct-to-consumer brand Minimalist for nearly Rs 3,000 crore
ET first reported on January 3 that the deal was in the works. Founders Mohit and Rahul will continue to lead the business for two years.
HUL To Acquire D2C Brand Minimalist At A Valuation Of INR 2,955 Cr
FMCG giant Hindustan Unilever Ltd (HUL) has signed an agreement to acquire D2C brand Minimalist for a cash consideration of INR 2,670 Cr
HUL acquires 90.5% stake in beauty start-up Minimalist for ₹2,955cr
India's leading FMCG giant Hindustan Unilever (HUL) has announced the acquisition of a 90.5% stake in Jaipur-based direct-to-consumer (D2C) beauty brand Minimalist. The deal values the company at a pre-money enterprise value of ₹2,955 crore.
HUL to acquire a 90.5% stake in beauty brand Minimalist by Q1 of FY 2026
The current Minimalist team led by Mohit and Rahul will continue to operate the business in collaboration with HUL.
Unilever's India Unit Will Acquire Premium Beauty Brand Minimalist
PARIS - Unilever's India unit is acquiring Minimalist, a premium beauty brand born in India. Financial terms of the deal were not disclosed. But Hindustan Unilever Ltd. said it is taking a 90.5 percent stake in the company through secondary buyouts plus primary infusion.
7h
HUL Acquires 90.5% of Minimalist in a Landmark ₹2,955 Cr Deal
In a historic move in India's direct-to-consumer (D2C) market, Hindustan Unilever Limited (HUL) paid ₹2,955 crore in pure ...
inc42
9h
Peak XV Rakes In 10X Gains, Makes INR 800 Cr From Minimalist Exit
The VC, which holds a 27.5% stake in the startup, will make INR 800 Cr on its investment of INR 80 Cr in the startup ...
8h
on MSN
HUL-Minimalist deal; NRAI pushes ONDC
NRAI pushes ONDC as alternative to food delivery majors Zomato, Swiggy 117460466Deepinder ...
11h
HUL to acquire 90.5% stake in Minimalist at enterprise value of Rs 2,995 cr
HUL will acquire the remaining 9.5 per cent stake from the founders within two years, as per terms outlined in the ...
2h
HUL buys Minimalist for Rs 2,955 cr, okays ice-cream unit demerger
As part of the scheme, one equity share of KWIL will be allotted for every one equity share held in HUL. After the demerger ...
Fortune India
9h
HUL buys Minimalist for ₹2,670 cr, expands biz with palm localisation
HUL buys a 90.5% stake in beauty brand Minimalist, acquires Vishwatej Oil Industries’ palm undertaking in Telangana, and ...
1h
Subdued consumption to weigh on HUL despite rural pickup
While urban demand continued to remain subdued, rural demand sustained its gradual recovery. Downtrading took place with ...
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