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At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s Air Jordans. In many ways, it’s a David and Goliath story, as the greatest ...
The ‘Night Brown’ version released in January. Dripped out in chocolatey suede across the upper, it’s fastened with a toggle ...
Rich Fury / VF20 / Getty Images Several months after Adidas ended its partnership with rapper Kanye West, the company is releasing some of its Yeezy sneakers in an effort to sell off remaining ...
like the Anti-Defamation League. It has set aside around $280 million for donations, or about half of the operating profits ...
For the year, Adidas generated revenue of around €650 million ($696 million) from Yeezy, down from €750 million ($803 million) in 2023. More from Sportico.com Federer-Backed On Brand Projects ...
Adidas announced on March 5 that it had sold the last of its Yeezy sneakers, the lucrative footwear line created with rapper and designer Ye. The German sportswear giant framed the milestone as ...