Mattel just aired an ad for a new Barbie, and it's the first time a boy has starred in a commercial for the doll. The ad is for Mattel's limited-edition Moschino Barbie, and opens with a young boy ...

Barbie honored 17-time Grammy award-winning singer, Alicia Keys with a one-of-a-kind Barbie Role Model doll.

Carey and Olympic teammate Jordan Chiles of Vancouver have Barbie dolls made in their likeness by Mattel as a part of a ...

The nine stores are located in six states across the South. They are the first of four waves of soft openings that are ...

Starring Margot Robbie as Barbie, the movie promises to bring the iconic doll and her world to life in all of its pink-tinged glory. With the marketing team in overdrive, Barbie-themed attractions ...

Even within the movie, specific clothes and dolls get loving, kitschy close-ups. But incredibly, within what is a two-hour commercial for Barbie dolls and all hyper-feminine fashion accessories ...