Altria estimates the U.S. vape market expanded by 30% in 2024, "driven entirely by illicit products," CEO Billy Gifford told a conference on ... Previously top-selling labels Esco Bars and Elf Bars ...

In 2022 litigation, the co-founder of Buffalo-based Demand Vape told a federal judge that his company had sold more than $132 million worth of Elf Bar e-cigarettes in the past year. The company ...