News

Max, Formerly Known as HBO Max, Launches New Black-and-White Logo and Color Palette, Evoking HBO Branding
It’s not HBO, it’s Max - but the new logo for Warner Bros. Discovery’s streamer now certainly looks like HBO’s at a glance.
Max’s rebranded logo and colors look very HBO
Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding.
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Why Did Streaming Service Max Change Its Logo From the Color Blue to Black?
Just a few years after debuting its original logo, the Max streaming service, surprised users with an updated new logo and ...
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Visual identity
The Block N logo is a unit comprised of our N within a perfect square on a field of blue (or black, in a black-and-white design) The primary color of the N is white. In formal or more elaborate ...
Max Dresses Up as HBO in Black & White Logo Rebrand (Despite Previous Rejection of Brand)
Max's newest rebrand ditches blue for HBO-style black and white. Warner Bros. Discovery has increased efforts to return HBO ...
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"Me when i get a single hair follicle cut" - Memes erupt online as Max, formerly known as HBO introduces new logo
Streaming service Max, previously known as HBO, launched a redesigned logo on March 30, 2025. As per reports, the new design replaces its blue interface with a monochrome color scheme.
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WBD Rolls Out New Max Logo Color Scheme; Has Serious HBO Vibes
In a follow-up to last month's report, Warner Bros. Discovery started rolling out the new Max logo color scheme, which has ...