Better-for-you energy drinks are shaking up the category: and come with an opportunity to broaden the market to more women ...

KDP’s share in energy was close to zero. In 2025, it expects more than $1bn in retail sales from energy brands: with its energy portfolio led by the hot acquisition of Ghost Energy.

LSU gymnast and NIL superstar Livvy Dunne announced her very own signature flavor of the popular sports energy drink ...