Krishna Subramanian, Komprise Co-Founder, Stops By the Big Data Debrief Komprise co-founder, president, and COO Krishna Subramanian joins the Big Data Debrief to talk about the difficulty of managing ...

So the executive summary, or statement of purpose, should succinctly encapsulate your reason for writing the business plan. It needs to tell the reader what you want and why, right up front.