But beyond hyperbole, a good blurb can, like a road sign, help readers and — crucially — book buyers find their way through the thickets of apparently identical offerings. There is ...

Blurbs — endorsements from authors like "this is exactly the book I was looking for" — have long been a fixture on the covers of books ... "There's a tit-for-tat system, if I blurb your ...

Authors traditionally set out to procure blurbs after their books ... were good, then I will make that book the one in its genre that I am sure to read. Then again, the blurb economy is so dysfunc ...