which fonts Emily calls the “little black dresses” that never go wrong and why you can’t purchase the Gotham typeface (thanks, Obama). This episode was produced by Emerson Malone.

Gotham at the turn of the last century was a really important cultural moment, typographically. It came along at a time when we were looking for a typeface that explained what it meant to be in ...

Paired with the bold, modern Gotham typeface seen in Shepard Fairey’s iconic Hope poster, it became synonymous with a new era in US politics. It’s no surprise then that his commitment to purposeful ...

You can learn all about that, and a few other notable designs which helped make history, below; including why we’re talking about typefaces, and not fonts. The Gotham typeface was used ...

Gotham is our brand’s sans-serif font and a typographic workhorse. It can be used in a variety of ways: for headlines, body copy and captions. It also works well for charts, graphs and displaying data ...