I can make the case that meta descriptions are important for SEO. I’m taking some time to explain this, because my goal in this article is to help you write killer meta descriptions.

Last week we asked the question “Should You Re-write Your Meta Descriptions”. This week, we’re going to talk about how to write a great meta descriptions. What Is A Meta Description ...

What are the best practices when writing meta and product descriptions for an ecommerce site with thousands of products? Learn actionable tips from this edition of Ask an SEO.

Now let’s look at writing meta descriptions for location pages. First, create some ads for Google and Bing if you’re in the U.S., or with your country’s predominant search engines.

Meta descriptions are crucial in shaping how search engines and users perceive your content. While meta descriptions don’t directly impact search rankings, they can significantly influence user ...

Meta descriptions are a special tag that you place within the source code of your html page. They can be used by search engines for ranking purposes as well as for being displayed within the ...

Meta-descriptions, in part, can determine where the Web site page will serve up in search queries. Ted Ives says it's also responsible for click-through rates. He provides a guide to writing them ...

Back in 2016, my colleague Christopher Ratcliff wrote an excellent how-to guide about meta descriptions here at Search Engine Watch. Much of what is included in that article is still useful. The good ...