LeBron James is no stranger to collaborations. It’s been 15 years since he took his talents to South Beach and teamed up with Dwyane Wade and Chris Bosh.

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a donation to James' nonprofit, which helps students and their families in James' hometown of Akron, Ohio.

Basketball great LeBron James has become the first professional male athlete to have his likeness depicted in a Ken doll.

Watch out, Ken. LeBron James is moving into the Barbie universe as Mattel prepares to launch a new doll in the likeness of the NBA great.

LeBron James serves as the inspiration for Barbie’s first installment of the brand’s Kenbassador series, featuring a range of inspiring figures who’ve left an indelible impact on the culture. The Kenbassador initiative celebrates Barbie ’s best friend ahead of Ken’s 65th anniversary in 2026.

LeBron James' Ken doll as part of the 'Kenbassador' series. Associated Press LeBron James is now the 1st professional male athlete to have likeness depicted in a Ken doll. EL SEGUNDO (AP) — Basketball great LeBron James has become the first professional male athlete to have his likeness depicted in a Ken doll.

Lebron James gets a Barbie & more hot topics!

Mattel said James was chosen as a Kenbassador in recognition of “his positive impact on culture, style, and community.”

Basketball great LeBron James has become the first professional male athlete to have his likeness depicted in a Ken doll. Mattel Inc. unveiled the LeBron Ken doll on Wednesday to kick off the toy manufacturer's “Kenbassador” series.