Kashi’s cereal boxes employ ... simple packaging design is not always effective. We found that products from generic brands fail to reap the same premiums as minimalist packaging.

These days, the sleek style is ubiquitous: Minimalist design ideas pop up all over Pinterest ... the colors found in her clients’ Japanese box prints. “Both midcentury and Japanese designs ...

Contrary to popular belief, minimalist interior design is not about living with as little as conceivably possible. “Minimalism is definitely a very global concept that spans from every different ...

The researchers examined a recent trend toward minimalist packaging—including when and how package design can influence consumer perceptions about products on grocery-store shelves.