Last year the NBA introduced bold new courts to be used specifically during NBA Cup games. The floors featured brash coloring and creative patterns to signify to the average fan that something ...

The In-Season Tournament is back, now rebranded as the Emirates NBA Cup, and with it a bunch of new court designs. You may like them or not, but you cannot say they are not bold. Below ...

Big 12 chief marketing officer Tyrel Kirkham is one of the league employees tasked with modernizing the conference. In 2022, ...

The 2024-25 NBA season is right around the corner, which means the Oklahoma City Thunder will soon return to action being ...

The Emirates NBA Cup 2024 will consist of Group Play and Knockout Rounds to crown the 2024 champion in Las Vegas on Dec. 17. Court unveiled for NBA Cup games in Las Vegas Designed by artist Victor ...

The Big 12 went bold and partnered with Undefeated to design a funky basketball court with tiny "XII" logos all over it.

Big 12 men's basketball tournament officially tipped on Tuesday morning — and fans are not happy with the court. The tournament is being played at T-M ...

Back when the "NBA Cup" was known as the IST, one of the biggest points of pushback from confused fans was the look of the ...

Goodbye, clean and traditional hardwood. Welcome, a court emblazoned with hundreds of "XII" logos that stretch from baseline ...

The court Uses LED lights to change to any court you want (even the NBA Cup courts), to drawing up X’s and O’s that show up on the court The court has the ability to change its LED lights ...

Two top teams in the Western Conference square off as the Houston Rockets take on the Oklahoma City Thunder in a Western ...