Starbucks’ ongoing comeback plan will now include layoffs. CEO Brian Niccol said in a letter Friday that the brand will have “job eliminations and smaller support teams moving forward” as it looks to ...
Starbucks kicks off 2025 with a new Mission and Values: How does this impact its marketing strategy?
Starbucks new mission, unveiled in these first days, is a return to its roots, a renewed focus on the essence of what the brand stands for ...
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