The NBA has had official team socks a mandatory part of the uniform in the past, but those white and black options haven’t changed much—if at all—in the past 15 years.

TNT analyst Chris Webber shared a photo of the pink-and-purple Stance socks with Sager's likeness on them prior to broadcasting Game 4: ...

NBA officials told For The Win earlier this year that Stance's entrance comes in the midst of triple-digit growth for the NBA's sock business over the last three years.

Current NBA socks have only one logo -- the league's familiar red, white, and blue mark. The new Stance socks will have the league logo, Stance's logo (which, thankfully, is fairly innocuous), and ...

What with all the hype and excitement of the NBA playoffs, you may have missed a crucial bit of uniform-related NBA news that broke earlier this week: The league will have a new sock supplier ...

NEW YORK (AP) Even the socks at this year's NBA All-Star Game will have a new look. Stance, which counts Miami Heat star Dwyane Wade and other NBA players among its endorsers, will be the supplier ...

As of this season, the San Diego startup company Stance is the official supplier of socks to the NBA. Stance’s logo will now be prominently seen during pro basketball games across the country.

Current NBA socks have only one logo -- the league's familiar red, white, and blue mark. The new Stance socks will have the league logo, Stance's logo (which, thankfully, is fairly innocuous), and ...