Purple's mattresses have grown beyond their online-only beginnings, now being sold in many mattress stores, and the brand owes much of its reputation to its unique "GelFlex Grid" layer.

We tested the unique Purple Original mattress for two weeks to see if the brand’s patented GelFlex grid is worth the hype. Said gel grid is a hyper-elastic layer of the mattress that flexes as ...

When you’re looking for the best mattresses, it's natural to think of traditional, familiar brands. But maybe that means you’re missing a trick. The 2010s saw some plucky new upstarts shaking ...

Pizza is his kryptonite. Purple and Casper are two of the oldest online mattress brands. They helped popularize the idea of getting a bed shipped to your door in a box. Both brands' “flagship ...