In key ways, writing surveys to assess foreign public opinion parallels how Pew Research Center approaches questionnaire design for U.S. projects. In both cases, Center staff carefully consider ...

For many years, surveyors approached questionnaire design as an art, but substantial research over the past forty years has demonstrated that there is a lot of science involved in crafting a good ...

Leading Questions. Questions like those in the following examples lead respondents to give answers they might not otherwise provide if given a less-biased question and a set of balanced answer choices ...