News

Starbucks: Despite New Leadership Efforts, Customer Tastes Appear To Be Changing
Starbucks struggles with weak growth, rising costs, and competition. Click here for a full investment analysis of SBUX stock.
Hosted on MSN11mon
Starbucks Enters The Value Meal Trend With $5 And $6 Pairing Menus
Budget-savvy Starbucks customers have something to look ... and consumers have responded by foregoing the luxury altogether. The value meal trend is a marketing tactic to bring these people ...
Starbucks is making a major change to its loyalty program
A shakeup to the Starbucks rewards program for customers using their own cups is the latest change under CEO Brian Niccol.
New York Post4mon
Your favorite Starbucks drink may soon be gone — coffee chain to cut menu offerings, CEO says
Niccol said that new food or drink will be added by “being responsive to customer trends and their changing preferences.” Company officials shared that Starbucks’ sales in the U.S. fell 4% ...
CBS News3mon
Starbucks is changing its drink menu. Here's a list of what's being removed and why.
The drink cuts, along with some food changes, reflect about a 30% reduction of menu items, according to Starbucks. The brand said it's responding to customer trends and preferences in making the ...
Richmond Times-Dispatch5d
Starbucks is changing one of the most generous perks of its loyalty program
Starbucks is changing one of the most generous parts of its loyalty program, marking the latest effort by CEO Brian Niccol to ...
Fox Business3mon
Starbucks will remove these drinks from the menu soon
Starbucks is working to simplify its offerings ... "We’ll do this by being responsive to customer trends and their changing preferences. We’ll rely on our highly-engaged green apron partners ...