We’d say whoever’s getting paid to run Target’s Pride shop right now deserves a stern talking to, but… we’re pretty sure no one’s getting paid to do this.

This Target store was about 5.5 miles from the Walmart store I visited. At 104,000 square feet, the suburban Target location is much larger than the small-format Target stores found in larger cities.

Target telegraphed its wavering commitment to the LGBTQ+ community last June, when it scaled back its Pride merchandise and in-store displays.

In “select stores,” Target is selling a “multi-category collection including home, pets, books, vinyl and adult apparel and accessories” to celebrate Pride, the company said in an email to ...

Pride Month is more than just a celebration, it’s a movement, a moment, and a message of love. Identity and acceptance. And this year, Target’s 2025 Pride Collection is delivering all of that ...

Most baffling of all is the “Pride” page of Target’s online store—ostensibly the place where they’d show off their freshest collection apparel and swag so that shoppers can celebrate the ...