Brightly colored packaging does more than attract attention on store shelves. A new study in the Journal of Marketing reveals ...

Like it or not, millennials are trendsetters when it comes to interior design color trends. Don’t believe me? Let’s take a look down memory lane at the facts. Millennial Pink redefined product ...

Bright, fluorescent, or ultra-saturated colors rarely ... energetic, blue is calming, black adds drama, and white is fresh—though it can feel a bit sterile,” says Gordon. Dark shades can ...