LEGO, Trump and tariffs

No one expected LEGO to refute Trump’s latest tariff threats: “Not what keeps me awake at night”
Niels Christiansen, CEO of Danish toy company Lego Group, explained that the they are more worried about market share and profitability than Trump’s tariffs
Lego CEO Says Trump Tariff Threats 'Not What Keeps Me Awake At Night'
The CEO of the Lego Group, the Danish company behind the popular construction toy, has said he is not worried about U.S. President Donald Trump's tariff threats. Chief executive Niels Christiansen told Agence France-Presse on Tuesday that the proposed tariffs were not what kept him "awake at night.
Lego CEO on Trump tariffs: We won't let it destroy our momentum
Lego hopes its household brand power can overcome the long arm of Trump's tariffs. "If tariffs would be there and we get to know whatever level they would be at, we will deem whether they will be permanent or more temporary in nature,
Lego, BMW, and Foxconn comment on Trump’s tariffs.
We’ve heard comments from Big Tech and retailers on the impact of tariffs even if they’re delayed, and now here are a few other reactions: * Lego CEO Niels Christiansen recently said, “At this point in time,
Lego chief says Trump tariffs 'not what keeps me awake at night'
Lego's CEO told AFP that US President Donald Trump's tariff threats do not keep him up at night, as the world's largest toymaker on Tuesday posted record earnings for 2024.
Lego posts record profit, CEO shrugs off US tariff threat
Lego's CEO told AFP that US President Donald Trump's tariff threats do not keep him up at night, as the world's largest toymaker on Tuesday posted record earnings for 2024.
Lego is going to make its videogames in-house from now on, says it would 'almost rather overinvest'
The world's largest toymaker, Lego, has told the Financial Times that it intends to build its own videogames in-house from now on. The company has heavily invested in digital infrastructure in recent ...
Lego makes record sales as bid to ‘stay relevant’ sees F1 and Nike tie-ups
Lego makes record sales as bid to ‘stay relevant’ sees F1 and Nike tie-ups - Best-selling themes include its Star Wars and ...
Lego sales rise as bricks click with more shoppers
Lego reported strong sales growth for 2024 as more shoppers snapped up its colourful plastic brick construction sets and the ...