Interpublic Group cited three large account losses from 2024 that impacted the business, especially in media and healthcare.

Rimowa previously worked with Anomaly before the LVMH-owned luggage brand launched a statutory review earlier this year.

This is the latest acquisition in the holding company’s roster of sports and culture-first capabilities following the purchase of Adopt.

Campaign Red’s latest report reveals the ways in which AI is reshaping marketing operations, team structures and agency models, but with uneven progress and flat budgets.

In the first 100 days since the launch, Bunt continues to maintain its key philosophy: Redefine fashion and design through ...

The first of Highdive’s entertaining ‘multi-chapter’ odyssey of the colonel’s pursuit of the perfect fried chicken recipe has ...

Over 143,000 mentions of “Astronomer” flooded X feeds on Thursday. But, of the 143,000 mentions of Astronomer, PeakMetrics ...

Teneo has invested in a new sports advisory agency founded by a quartet who all held senior roles at Manchester United.

This isn’t an AI crisis. It’s a format crisis. The case study, as the definitive mode of creative evaluation, has outlived ...

Behind the scenes of the real estate brand’s campaign with longtime partner Disney, its expansion into experiential and new media offerings.

Branded placements on team uniforms, fire suits and racecars in the new movie showcase how brands are investing in authentic ...

Grok, Elon Musk’s xAI chatbot, released two Companions Monday — animated characters that respond to user prompts with body ...