Branded is a weekly column devoted to the intersection of marketing, business, design, and culture.

On April 1, 2025, TikTok user @thedisciplinedfatkid posted a video (archived) in which he showed the logo of electric-vehicle manufacturer Tesla flipped vertically, with the implication that it ...

A TikTok user demonstrated that when flipped vertically, the logo of Elon Musk's company Tesla looked like a hood ...

The Tesla Cybertruck, once the symbol of bold innovation and futuristic design, is now fast becoming the brand’s biggest ...