Some 62% of market researchers say their team is now using generative AI tools, up 23 percentage points from 2024, according ...

We invited 5 of today's top martech providers to show you their products' best features and benefits. Join us for live demos to see which time-saving tech is right for you—without the pressure of a ...

What are the most popular accounts on Pinterest? Which topics and subtopics do those accounts tend to cover? How frequently do they pin content? Researchers at SEMrush looked at the 500 most followed ...

One of the buzzwords we frequently hear in business is "siloed." The data team is siloed. The creative team is works on its own. Marketing and Sales don't work together—they are siloed. The word has a ...

Catch up on select AI news and developments from the past week or so (in no particular order): Sam Altman says OpenAI's capacity constraints will delay product releases. OpenAI CEO Sam Altman ...

Marketers say collecting good-quality data is the biggest challenge they face when trying to execute a data-driven strategy, according to recent research from Ascend2. The report was based on data ...

A lot of marketing directors are constantly tweaking their messaging. Sure, it's easy to get jammed up. Especially when you've got so many moving parts to consider. But I've spotted a few common ...

Catch up on select AI news and developments from the past week or so (in no particular order): Apple Unveils 'Apple Intelligence' with OpenAI Partnership. Apple announced a partnership with OpenAI to ...

Catch up on select AI news and developments from the past week or so (in no particular order): YouTube tests AI Overviews carousel in search results. YouTube is experimenting with an AI Overviews ...

Fully 71% of CEOs say they would give their CMO's performance a grade of "A" or "B," according to recent research from Boathouse. The report was based on data from a survey conducted in January 2025 ...

Influencer marketing is not new. Brands have been using celebrities to influence buyers for decades—even B2B brands, such as Accenture, which partnered with golf superstar Tiger Woods, for example. So ...

Catch up on select AI news and developments from the past week or so (in no particular order): Microsoft's New Azure AI Tools Enhancements: Microsoft has bolstered Azure AI with new features aimed at ...