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Ad tech company Viant has added entrepreneur, executive and investor Brett Wilson, the co-founder of TubeMogul, to its Board of Directors. Wilson brings the benefits of nearly thirty years' experience ...
Veteran business information company Dun & Bradstreet (D&B) has unveiled D&B ID Graph Plus, a new identity solution connecting consumer insights with comprehensive B2B2C linked data and digital intent ...
WPP is acquiring data collaboration platform InfoSum, which will join the former's GroupM media investment division and help to drive the creation of 'a new generation of AI-enhanced marketing ...
InCrowd, SHG and GlocalMind, the three healthcare research firms within Apollo Intelligence, are merging to form a new company, Konovo. The firm, which is dropping the Apollo name, says it has ...
The U.S. Attorney's Office for the District of New Hampshire has unsealed an indictment charging eight defendants from MR firms with conspiracy to defraud clients. The eight, from panel and research ...
Keith Hughes, founding Director of MR software firm Merlinco, co-developer of the Triple-S standard, Mojo Award-winning Motown Records historian and the first person ever to have to make sense of one ...
Marcoms holding company Publicis Groupe is to acquire Lotame, which offers a proprietary identity solution and an end-to-end data marketplace and will become part of the Epsilon division. Lotame says ...
Consumer research platform GWI has partnered with Dynata to launch a solution called GWI Audience Activation, offering end-to-end marketing including segmentation, profiling, planning and activation, ...
In New York, global marcoms group Interpublic (IPG) has announced the acquisition of California-based eCommerce intelligence platform Intelligence Node, which provides real-time product and market ...
Nairobi, Kenya-based insights company Actnable.AI has partnered with US-based Elliam, Inc. to give researchers in the States access to an AI toolbox the firms say could 'revolutionize research ...
Ipsos has reiterated its forecast of higher organic growth this year than last, despite reporting Q1 decline of 1.8%. Scope and currency effects meant reported revenue was up 2.0% to EUR 568.5m.
In Blue Bell, PA, custom MR firm AMC Global has launched VerifiedViews, described as a solution for generating ratings and reviews from authentic product purchasers. The company provides a suite of ...
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