The company has rebranded its Search Ads team to Apple Ads, 9to5Mac reports. “Our ad offerings have grown beyond search,” ...

Certain consumer electronics like smartphones and laptops will avoid new tariffs under a recent Trump administration decision ...

They were removed earlier this year, and now they’ve returned, according to a post from Retail Archive on X (via 9to5Mac). Hopefully Apple shares a good look at them during WWDC 2025, which kicks off ...

It's been a tumultuous couple of months in the stock market, to say the least. President Trump took office in late January.

The latest iPhone 17 Air dummy units reveal the all-new mono-color design rumored by a prominent leaker. Here's what you need ...

According to Bloomberg’s Mark Gurman, Apple is preparing a ‘major shake-up’ for the 20th anniversary of the iPhone next ...

China’s rapid AI and manufacturing growth challenges U.S. dominance, demanding smarter trade strategies beyond tariffs for ...

Apple released iOS and iPadOS 18.4 for iPhone and iPad, which includes new Apple Intelligence, Music, Photos and News app ...

Max, formerly known as HBO Max, officially has a new logo on Sunday night ... The new look also resembles the monochrome branding of Apple TV+, another streamer that is largely associated with ...

Investors have been salivating for an Apple “super cycle” — a tech upgrade so enticing that consumers will rush to get their hands on the new model. In a rush to please shareholders ...

Wayne Ma writes today at The Information about the state of Apple TV+ as a business, analyzing where the streamer stands in terms of revenue and subscribers after five years. In the heavily ...

Apple is losing more than $1 billion a year on streamer Apple TV+, according to a report in the Information that cited two people familiar with the matter. The tech giant has spent over $5 billion ...