Devin Booker, Kevin Durant, Jason Kidd and Chris Paul, all current or former Suns players, are among those who have been Nike ...

Kidd's Zoom shoe also contributed to Nike basketball shoe evolution over the past 30 years. "The Flight shoe was always seen as the guard’s shoe, and the Force stuff was the big man’s shoe ...

New Balance announced a new collab with L.A. lifestyle brand Bricks & Wood. Introduced at All-Star Weekend, new colorways are ...

For the past 25 years, out outfits have all been built from the ground up — literally — starting with what’s on our feet.

Shortly after landing with the Lakers, Doncic debuted his fourth signature Jordan Brand basketball shoe against his old ... innovative setup is the latest evolution of Jordan Brand’s proprietary ...

To coincide with his move to LA, Doncic debuted his fourth signature Jordan Brand basketball shoe against his old team. The Luka 4 features an evolution of Jordan Brand’s technology, the ...

The Blue Devils’ trip to San Antonio, after Saturday’s 85-65 win over Alabama, was the product of years of planning to build ...

Madness heats up, the basketball phenom is gunning for a long-awaited national title to close out her college career.

The journey from Dr. James Naismith’s invention of basketball in 1891 to today’s fast-paced, high-flying game is a story of constant ...