And while the nods to ‘90s nostalgia are strong, shoppers are quick to point out that this affordable lip liner holds its own in today’s beauty standards, too. One reviewer summed it up best: “This is ...

Both versatile and incredibly wearable, Victoria Beckham's recognisable pinky-nude lip combination has never been easier to recreate ...

Milan's Highly Rated Anti-Gravity Mascara also has a 4.5-star rating from Target buyers. Promising review: "This mascara is ...

This lip balm provides the best of both worlds: an eye-catching shine with a sheer wash of color and lots of hydration. Made from a blend of jojoba oil, argan oil, and shea butter, it features a salve ...

Cue Rimmel’s Lasting Finish Extreme Lipstick in Heather Shimmer, a creamy, soft plum-mauve hue with a hint of shimmer that ...

From Wild West ponytails to rustic eye makeup and denim manicures, beauty experts break down the best beauty looks to wear on ...

Molly Sims isn’t glossing over her fans’ feedback. The model’s YSE Beauty brand dropped its new Like a Gloss Lip Tint on ...

What will resonate most in summer 2025? From skin-firming serums to fruity vanilla perfumes, a look at what beauty retail ...

There’s a laundry list of benefits of hyaluronic acid. It helps plump, hydrate, and moisturize the skin (hello, improved skin ...

We’ve rounded up the best lip balms with SPF because healthy lips are SO in this summer. This SPF 50 lip balm does it all. It ...

Merit Beauty’s new Signature Sheer Lip Liner is blendable and smooth on the lips, according to a PEOPLE writer. And one sold ...

Nicola Peltz Beckham is also a Make Up For Ever fan, as she applied a similar setting powder from the brand in her own ...