Bud Light's Super Bowl ad may help the company rebound from their disastrous 2023 partnership with Dylan Mulvaney, according ...

Light beers such as Garage, Eight Elite and Real American are going after struggling giants such as Bud Light and Coors Light ...

Each year, consumers take to the USA Today Ad Meter to vote for their favorite Super Bowl ads and once again, ...

The Telangana government has announced a price hike for beer, impacting consumers looking to enjoy a cold one this summer.

Anheuser-Busch’s CEO wants to market its beer as “American made,” rather than  “domestic”—the term that typically differentiates U.S. beer from ...

Many of the commercials in this year’s big game returned to traditional tropes like beer-drinking dads and women in bikinis.

Big-box retailer Target (TGT) is courting severe heat. Following news that a pension fund had filed a class action lawsuit ...

Even though Colorado has the fourth most breweries of any state, right behind Pennsylvania, New York, and California, it saw ...

Ads from Anheuser-Busch attracted acclaim to the beer-maker's marketing pitches on a day of star-studded—and expensive—advertisements.

What's most interesting about the advertising at the big game is the number of big names that are missing. That says a lot about the national mood.

Bud Light's "Big Men on Cul-de-Sac" Super Bowl commercial, featuring comedian Shane Gillis and singer Post Malone, has received a mix of praise and criticism since it aired on Sunday. Newsweek has ...

For the ninth time, Budweiser emerged as the winner of USA TODAY’s Ad Meter contest as viewers voted “First Delivery,” a tale ...