The 2nd Circuit overturned Schofield's order in 2022. Pepsi convinced Schofield to throw out the case last year in light of the appeals court's decision. The judge said Rise's trademark rights ...
Yoffie, David B., and Sharon Foley. "Cola Wars Continue: Coke vs. Pepsi in the 1990s." Harvard Business School Case 794-055, March 1994. (Revised March 2000.) ...
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