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The maker of Trader Joe's Charles Shaw wine, known as "Two Buck Chuck," announced more than 80 permanent layoffs at its Stanislaus County headquarters last week. Bronco Wine Co., based in Ceres ...
The brand earned its “Two Buck Chuck” nickname after Trader Joe’s began selling it in 2002 for $1.99 a bottle. At many stores today, however, the price of Charles Shaw wines has risen to $2.99.