A sports management major at McNeese State became the first student manager to sign a name, image and likeness contract.

Under Armour has signed NIL deals with six college basketball players. Under Armour's first NIL cohort may be lacing up Nike ...

If approved by a judge, the NCAA will stop enforcing rules prohibiting NIL from being used as a recruiting inducement.

NIL has transformed the landscape of college sports since its inception in 2021, allowing athletes to profit off of their own ...

Scarlet and Gold CEO Megan Smalley details how NIL has changed the game for local businesses and why platforms like Shopify ...