These experts aren’t manufacturing this shift for attention and sales. Gen Z and Millennial TikTok users are openly waging gym wear war on the platform, with Zoomers declaring that purely tight ...

Have you been to a gym class lately? They’re all wearing fits like this. It’s why activewear sales are up 28 per cent: TikTok ...

Influencers are driven by the income-generation and brand-boosting qualities of merchandising, which is shaping up to be a ...

KRISPY Kreme and Primark have teamed up to launch a doughnut-themed collection of fashion, sleepwear and accessories. Including backpacks, sliders, bucket hats and t-shirts – the collection ...

The high street retailer has joined forces with Krispy Kreme to create a fun, doughnut-themed collection that's perfect for ...

Hypnotic show transports even Boomers like me to happier times ...

Forget the ultra-tight pencil skirts and low-cut blouses of the "office siren". Now workwear is all about simplicity, ...

Last weekend my niece was celebrating a friend’s 18th at a house party in Glasgow. I was of course excitedly digging for juicy insights into the world of modern teenage hedonism. “It was a ...

Shiloh went for a cornrow-style braided look, parted cleanly down the middle, and braided tightly against the scalp. The ...

Amongst the corset tops and micro-mini skirts, there are modern design gems in Gap's new Studio line by its new creative ...

From Polly Pocket x Jacquemus to Gameboy x Gucci, these are other '90s items that deserve a collab like Coperni x Tamagotchi.

As trends come back around, it’s less about strict rules and more about making them your own. . .” Cambridge-based stylist ...