Google Analytics is rolling out enhanced data completeness, Updated data presentation, and proactive issue detection.

Google's new feature helps you decode data anomalies, enabling faster ad campaign adjustments and smarter budget decisions.

Stay up to date with the latest news, tips, and insights about Google Analytics on Search Engine Land, including strategies to optimize your use of Google Analytics 4 (GA4), which replaced ...

Papa Johns announced Thursday a partnership with Google Cloud to use Google data analytics, machine learning and artificial ...

Google Analytics 4 (GA4) has been more than a migration; it is forever changing how both in-house and agency digital marketers use their analytics data to inform their campaigns and strategies.

Google Analytics is an incredibly powerful tool for measuring digital performance. It can also be quite overwhelming, especially when trying to figuring out which of the many available insights you ...

Support for Oracle Corp.’s base database service allows users to run Oracle databases in the Google cloud. Oracle Exadata ...

New Adobe data reveals AI search referrals are on the rise. After decades of relying on Google’s ten blue links to find everything from travel tips to jeans, consumers are quickly adapting to a ...

Bentley Systems (BSY) announced new asset analytics capabilities that leverage Imagery Insights from Google (GOOGL) Maps Platform to rapidly ...

Earth Finance, a Seattle-area company that helps businesses reduce their climate impacts, acquired Climate Engine, which ...

The Deloitte analytics models used for the platform analyzes petabytes of data. The Google products powering PACE are also used for solutions from other Google partners. SADA, a Google Cloud ...