Brands like Hoka and On are threatening Nike in the running-shoe category. It could turn to prior Adidas competition to ...

More than 40 years ago, Michael Jordan helped Nike become the name in basketball sneakers. Today it’s betting that Kim ...

Ionescu also shared with For The Win why Breanna Stewart’s leadership mattered during the Liberty’s title run, what she ...

USC Trojans women’s basketball star, JuJu Watkins signed an NIL deal with Nike in 2022 when she was just a senior in high ...

This special edition "Black Label" shoe is being released with nine other basketball sneakers as part of NBA All-Star Weekend ...

Nike and SKIMS have joined forces to launch an entirely new brand: NikeSKIMS. Here's everything you need to know, including ...

The decision to trade Dončić remains viewed as irrational and impulsive. But those who know the Mavs' GM best paint a far ...

Wilson stops on a dime, pulls up and launches her trademark fadeaway mid-range jumper over Jones and Bonner. As Wilson skips ...

Jaylen Brown told Sports Illustrated he thinks his issues with Nike "for sure" cost him a spot on last year's Olympic team. Brown's feud with Nike dates back to 2022, when he called out the brand's ...

Indiana Fever guard Caitlin Clark has been showing her Mamba mentality long before she made it to the WNBA. The post Calls ...

Chronicling the best moments of Wembanyama's busy weekend, from a controversial Skills Challenge to vying for All-Star MVP.

Fresh approach to refuelling, technological advances and more aggressive training philosophies will likely lead to even more ...