Lego is the unmatched leader in the construction category, but two new bricks brands are aiming for a piece of its market ...

Lego reported strong sales growth for 2024 as more shoppers snapped up its colourful plastic brick construction sets and the ...

The company reported a 12% rise in consumer sales, outperforming both a 1% drop in the global toy market and the sales ...

Lego saw revenue jump is 2024 as competitors including Mattel and Hasbro reported sales declines. The Danish firm proved ...

The winner of The Toy Book’s Overall Pulse of Play Award continued its dominance with record revenue in 2024. The company ...

In anticipation of the NHL hockey game between the visiting and rivaling Calgary Flames and the Toronto Maple Leafs, LEGO ...

While the full-sized and latest edition Star Wars Millennium Falcon is on sale as well (for AU$939.24), this smaller model is ...

There's just one new Lego set from the Wizarding World, but it'll appeal to many of you. March brings us the Knight Bus from ...

Gifting a child STEM toys is a wonderful way to mix play and learning. It’s truly a win-win: As they play, STEM toys will ...

Lego A/S grabbed more market share from its biggest competitors last year, cementing its positions as the world’s largest ...

Lego is taking market share in amid a struggling toy market as it reported strong sales growth for 2024.The company produces ...