They claim that the second logo mimics Jackson's jersey number, which could lead to confusion. Jackson holds a trademark to Era 8 by Lamar Jackson, a merchandise and apparel company. If the U.S ...

A NASCAR Cup Series team took a shot at Lamar Jackson on Saturday following the ... star seems to be very possessive when it comes to his jersey number and, as a result, filed a notice of ...

It's like if Tom Brady with the TB12 brand sued Joe Namath because Namath wore the #12 jersey." "No one hears No. 8 and thinks Lamar Jackson before Dale Jr." another wrote on X. "Hell Ovechkin has ...

Lamar Jackson has filed an opposition to Dale Earnhardt Jr.'s trademark attempt for a stylized No. 8, claiming it could mislead consumers and dilute his brand 'Era 8'. Jackson is contesting a more ...

When you see the number eight on a jersey, which sports icon pops into ... For others, it’s Baltimore Ravens quarterback Lamar Jackson, who has built a brand around that number.

Baltimore Ravens quarterback Lamar Jackson throws a pass against the Buffalo Bills. / Tina MacIntyre-Yee/Democrat and Chronicle / USA TODAY NETWORK via Imagn Images As Lamar Jackson continues to ...