LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.

LeBron James was like a kid on Christmas morning when he saw his Kenbassador doll for the first time. Here's what he had to ...

Mattel said James was chosen as a Kenbassador in recognition of “his positive impact on culture, style, and community.” ...

Akron's own LeBron James holds multiple NBA records, has taken "Space Jam" to new heights and is a billionaire to boot.

Basketball great LeBron James has become the first professional male athlete to have his likeness depicted in a Ken doll.

LeBron James is going from Crypto.com Arena to a "Mojo Dojo Casa House." Mattel ... for the kids and families of James’ hometown" of Akron, Ohio. “For the LeBron James Family Foundation ...

Akron native and NBA superstar LeBron James has been named the first-ever ... In a comment on James' foundation's post about the doll, House Three Thirty wrote, "Can't wait for him to go on ...

Barbie introduced the LeBron James Doll as the brand’s first of the Kenbassadors on April 9. Barbie has been a a pop culture icon since her 1959 debut as a doll, and her presence in kids play has only ...

This Wednesday, the Los Angeles Lakers will visit the Dallas Mavericks, and there’s high anticipation surrounding Luka Doncic ...

Mattel said Barbie teamed up with the LeBron James Family Foundation to make the doll. The foundation was started by James to uplift his hometown of Akron, Ohio, by providing education ...