Per NBA insider Marc Stein, Doncic surpassed his teammate LeBron James and Golden State Warriors star Stephen Curry as the ...

For the first time since 2013, one of LeBron James or Steph Curry was not atop the list of the NBA's best selling jerseys.

One of the NBA’s brightest superstars surpassed league legends LeBron James and Stephen Curry in jersey sales this season. A ...

Luka Dončić became the first NBA player in 12 years to sell more jerseys than Steph Curry and LeBron James in a season.

Although LeBron James is still going strong, Doncic is now seemingly their main man, and that has been reflected in the sales ...

Los Angeles Lakers guard Luka Dončić has topped the NBA’s list of most popular jerseys for the 2024-25 regular season, ...

Dončić made his first appearance in Dallas since the Mavericks traded him to the Lakers, and he did not disappoint ...

In a groundbreaking moment for global basketball, Los Angeles Lakers star Luka Doncic has become the first international player in NBA history to top the league’s jersey sales.

While Lakers fans are more than prepared to see their team contend for the next decade, the fact that they still have LeBron James playing ... the problem the Purple and Gold will have with ...

Los Angeles Lakers: LeBron ... James took to social media to give out an emoji-filled congratulatory message to Redick. His message talked about how impressive it was to see him lead the Purple ...

Anthony Davis squared off against his former team on Wednesday when the Mavs hosted the Lakers in a matchup that even LeBron ...

Without him, the Purple and Gold spiraled out of playoff contention, forcing him to miss the playoffs for the first time since 2005. In the process, it also snapped James’ streak of consecutive ...