Major League Baseball will be making a "strategic investment" in the new AUSL—Athletes Unlimited Softball League—in a ...

AUSL is Athletes Unlimited's fifth league since launching in 2020, when the organization launched an innovative single-site ...

By partnering with the fledgling Athletes Unlimited Softball League (AUSL) — Major League Baseball is looking toward the ...

Major League Baseball (MLB) announced on May 29 that they have partnered and invested in Athletes Unlimited Softball League ...

MLB announces its first major investment in women's sports with the launch of the Athletes Unlimited Softball League.

The deal marks MLB's first comprehensive partnership with a women's pro sports league and comes as women's sports see rapid ...

This is something we’re really excited about,” MLB commissioner Rob Manfred told The. “We studied the space hard. We think it ...

Major League Baseball is teaming up with Athletes Unlimited Softball League to help establish and grow the organization.

The four-team Athletes Unlimited Softball League will compete this summer, with MLB airing several games on its platforms.

Major League Baseball is making a big bet on the business of women's sport, announcing on Thursday its first significant ...

“MLB’s investment will supercharge our ... MLB is committed to help build a sustainable and impactful league that drives fandom, serves the softball community, and benefits all female athletes.” ...

Kim Ng grew up playing softball, was good enough to captain the University of Chicago softball team, then moved on with her ...