From the early days of skiing to modern designs, these are our favorite ski resort logos for no particular reason.

The public opinion of the new Utah Mammoth logo seems largely positive (with some exceptions, as there always are). But did ...

Utah Mammoth. That is the permanent brand identity of Utah’s NHL franchise after a 13-month process that included four rounds of surveys and more than 850,000 votes, the team announced Wednesday.

After a 13-month process that included trademark drama and more than 850,000 ballots cast by fans in multiple rounds of ...

with only an unconfirmed leak offering an idea of what the logo might have looked like. In contrast, the 'Mountain Mammoth' is certainly more creative. Compared to other NHL teams, Mammoth feels ...

What was a commonly known secret finally became official Wednesday when the Utah Hockey Club unveiled its new nickname, the Mammoth, and its logo. Last week, the Utah Mammoth name was shown on the ...

MAMMOTH COUNTRY — It's been just ... corporate public relations speak of "salt white, mountain blue and rock black" and explained the logo in a way any sports fan, including hockey fans ...

Utah’s NHL franchise has officially become the Utah Mammoth after spending one season as the Utah Hockey Club, and many fans feel there is something quite familiar about the team’s new logos.

The Utah Mammoth has officially released licensed NHL gear for the first time since unveiling their new team name and logo only one week ... a reference to the state’s mountain range, was ...

They unveiled Utah Mammoth as the franchise’s permanent, full-time name Wednesday, with a profiled logo of the ice age creature featuring nods to the shape of the state, its mountain range and ...