Marketing analysts are evolving from report builders to strategic advisors. Uncover how AI, automation and data ...

Generative AI (gen AI) has sent shock waves of technological disruption across the marketplace ecosystem—particularly when it comes to marketing—leaving stakeholders to grapple with its ...

Influencer marketing has gone from the fringes of the "Mommy Blogger" era of the early 2000s to one of the dominant platforms for product and brand marketing today. From product launches to ...

By Xander Zellner Lady Gaga is back with a monster week on Billboard’s charts, thanks to her new album, MAYHEM. The set blasts in at No. 1 on the Billboard 200 with 219,000 equivalent album ...