After nearly a decade of releasing only mobile games starring Barbie, in the wake of the blockbuster Barbie film of last year and the 65th anniversary of Barbie this year, Mattel is returning to ...

With LeBron's new doll, he joins athletes like Serena Williams and Australian soccer star Mary Fowler, who have also been ...

Inside the biggest change in barbie’s 57-year history–and what it says about American beauty ideals Part 1 Barbie’s dress won’t fit. I’m sitting in a bright pink room at Mattel’s ...

Mattel worked hard to transform Barbie into a progressive icon. Can the company keep it up through the Trump administration?

LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...