“With the shoes,” he says ... a lot with the relationship.” Ferrari’s familial approach to working with PUMA has enabled both companies to reach new heights; will Vasseur take a ...

During the ’80s, the model found its home on the streets of New York City. From B-boys and B-girls, to DJs and MCs, to ...

Teaming up with Puma, the two have worked on one of the key silhouettes revived in 2024. Working off the classic red ...

In continued partnership with Puma since being its official supplier in 2023, Formula 1 has released a special 75th ...

Founder Mats Rombaut breaks down his debut collaboration with the German sportswear brand, recounts his time as the head of footwear at YEEZY, and more.

Boosted by new products and marketing, Puma has increased its market share in key categories in Europe and North America over the past decade. We believe Puma is in fine financial health. At the end ...

The new Formula One season kicks off this weekend in Australia and it seems that the motorsport dominated by the likes of ...

There was [once] a sense that high fashion and high performance [in F1] couldn’t exist alongside each other,' UK driver and new ... Puma Speedcat trainers are inspired by retro racing shoes ...

It's called the "Ferrari Race Trucker Cap" and this $40 piece of wearable art broadcasts to the world your love of two things ...