Nike is dropping multiple hyped Jordan 1s in February, but is the sneaker losing its appeal? We break down whether too many releases are killing the hype.

The fashion industry and the NBA have never been more in step than they are right now, but many players clothing lines are still overlooked.

Overall, Nike is a dominating force in the footwear and sports apparel industry. Air Jordan is a significant help to the company's bottom line, as it brought in over $5 billion alone in 2022. However, ...

And although these Nike SB x Jordan drops might not happen as often as Dunk drops, for instance, the hype is all the same (if ...

Jordan Brand CMO Caitlin Sargent sees the NBA All-Star Game as a key event for building culture and community, and honoring ...

Tyla sported eye-catching Nikes on the field at the 2025 Cactus Jack Foundation HBCU Celebrity Softball Classic in Houston, Texas on Thursday. The "Water" singer, who just won Best African Music ...

The Orioles topped off the first day of Birdland Caravan with a stop at Guinness Open Gate Brewery in Halethorpe. Infielder ...

Celebrate the 40th anniversary of Michael Jordan's first NBA Slam Dunk Contest, here's where to pick up a pair online.

Nike and Jordan have been employing the "Banned" strategy far and wide over the past few weeks, including in NBA 2K25. Hurts would've been subject to a fine if he had worn the shoes during the ...

Sneakerheads, listen up. The Jordan Brand is dropping the new Air Jordan 1 Mid "White/Light Smoke Grey/Obsidian" sneakers in 2025.

Ben Affleck and his lookalike youngest son Samuel had a matching style moment as they showed off similar versions of the same ...

Late-night TV legend David Letterman returned to his former stomping grounds at 30 Rockefeller Plaza Monday for a surprise appearance on The Tonight Show Starring Jimmy Fallon. His cameo doubled as a ...