The cola wars used to be fought with slogans, celebrity endorsements and Super Bowl spots. Now they’re being redrawn by ...

The American Marketing Association New York will honor seven influential leaders from across industries-including the NFL, ...

The Iceland group has almost 1,000 stores across the country. Some 190 of those stores are Food Warehouse out-of-town ...

PepsiCo makes nearly all of the concentrate for its U.S. sodas in Ireland, unlike Coca-Cola.

Later, as cars became more accessible, print ads began to appeal to emotions, associating them with freedom and adventure, ...

One lawyer allegedly purchased the other's trademarked name as a keyword for Google, causing his own ads to appear alongside ...

The field goal kick is sure to be one of the highlights among the dozens of activities, experiences and games some fans will ...

Chuck Studios, the global food advertising specialist, is turning conventional branding on its head by creating a new distinctive asset for Lipton Ice Tea, ...

Target's chief executive officer met Thursday with the Rev. Al Sharpton, whose civil rights organization has encouraged ...

Brands are increasingly exploring the lucrative potential of advertising in space, with companies like StartRocket pursuing ...

Pepsi® and UC3 are excited to announce that LINKIN PARK will headline the UEFA Champions League Final Kick Off Show presented ...