Commercial print service providers (PSPs) are exploring new revenue streams, with promotional products offering a lucrative opportunity. Matt Barnes, executive vice president at the Advertising ...

In the latest example of Quad/Graphics Inc. diversifying from its legacy commercial printing business, the company is launching a promotional products division. Quad/Graphics is launching a ...

The key to success in the promotional products marketing industry is not to manufacture and print the promotional items yourself, but to simply market these items and enlist the services of ...

Sussex, Wisconsin-based Quad announced last week that it is moving into the $26.6 billion promotional products market. The company, which most recently reported total sales of $2.96B on the 2024 ...