Roblox is introducing regional pricing to all avatar items across the world to boost product accessibility. Check this ...

Roblox is redefining e-commerce by integrating physical product sales within its immersive gaming environment. This presents ...

Fenty Beauty, The Weeknd and Paramount are among the marketers testing new ways to merge virtual and physical shopping ...

Terms of the sale by its creator, who goes by the name Wolfpaq, weren’t disclosed. User-generated games have become big business on platforms like Roblox and Epic Games’ Unreal Editor for ...

The San Mateo, California-based video game platform has been experimenting with its e-commerce opportunities throughout 2024 and plans to create ... sales. E.l.f. started working with Roblox ...

Roblox Corp.’s 2-month-old Grow a Garden video game has quickly become one of the most-played titles in its history — and ...

because the earning potential on Roblox is so big, especially for big, front-page games — those games are pulling in millions of dollars. I’m a small creator; I’ve only really been able to ...

Nicole Carpenter is a senior reporter specializing in investigative features about labor issues in the game industry, as well as the business and culture of games. Kelley Heyer, an actor and ...

we have the maker of the Charli XCX Apple dance vs Roblox. The former has alleged that the latter sold their dance without permission, raking in roughly $123k (£93k) in sales. Has no one learned ...