The sales process flow chart can start with lead generation. The subsequent steps can include lead qualification, initial contact, needs assessment, proposal presentation, handling objections ...

This process is unique to each organization and selling team, and it’s something sales leaders are responsible for mapping out, refining and sharing with every member of the team.

By integrating AI into the sales process, sales teams can ensure they are prepared to address the priorities and expectations of their prospects and customers along their buyer’s journey.